The Brand Messaging Map helps B2B tech firms like yours sell by being clear about the value you create - and how you are different Buy now for $2,500
How can you be clear about the unique value of your business without knowing where you stand – what your positioning is?
Messaging isn't fancy copywriting. Messaging is the clear expression of how you are different, why that matters, and to whom it matters.
How It Works
The intake process is comprised of three key documents:
To access these documents and get started ahead of our initial consultation, enroll now.
To get started, each of your team members will fill out the Marketing and Business Strategy Brief.
Afterward, we'll meet to review your team's progress - I'll give you preliminary guidance and ideas.
Next, you'll complete the Lean Marketing Plan Canvas. At this point, we (optionally) meet again to review your work.
After I review all materials, you will receive a simple 7-9 page report with findings, diagrams, recommendations, and concrete next steps.
I will present the audit report to you over a 1-hour video call so you have perfect clarity on the next steps.
What It Entails
The Brand Messaging Map covers the following key questions:
In short, you come away actionable, valuable brand messaging assets map to power your sales and marketing, including a long-term focus for your content strategy.
You'll be able to refer to the map to create copy for sales decks, pitch decks, advertisements, landing pages, founder bios, and more.