The Art of Ideation
Idea-driven Digital Marketing & Business Development
The Art of Ideation newsletter is for disruptive, creative experts and entrepreneurs. Its goal is to help you with positioning, brand messaging, and content marketing strategies – using ideas, not spam and big ad budgets.
Curious about what these emails are like? See the more polished version on the blog archive.
The Art of Ideation Blog
Frequently asked question: are the newsletters and blog posts identical? Thematically, yes.
The newsletters are written near-daily (3-4 times a week) and published on the same day – so they are a little rougher and less polished than the blog posts, which undergo another round of editing.
The newsletters are also a little different in that they sometimes contain links to tools, templates, and other resources that are sometimes removed from the blog posts.
For an idea of what the newsletters are like, view the blog archive.
The Art of Ideation Podcast
This podcast is closely tied to the Art of Ideation newsletter. Each episode riffs of an article I have written but is more extemporaneous.
Season 1: Solo Reflections on Marketing Creativity, Expertise, and Strategy
Season 1 is to consist of 10 episodes based on points-of-view I have cultivated and written about in recent years. During season 2, I will interview guests.
Episode 1: Why You Need an Ideation Practice
May 12th, 2020
Episode 2: How to Evaluate Any Strategy
May 19th, 2020
Episode 3: The Five Star Strategy
May 26th, 2020
[Update – I am pausing this podcast until I complete Seth’s Godin’s “Podcast Workshop”. I’ll resume in August 🙂 ]
Subscribe to The Art of Ideation to get notified when new episodes drop!!